Illustration, Logo design and Branding for a blog
Year: 2018

I was approached by a family planning to live on the road, in a camper, while they toured the national parks across the United States over the next few years. The wanted to build a web presence, along with a blog, to document their journeys.

The design guidelines called for a mark / logo that could be used online, or printed onto merchandise. The clients wanted something that looked “rustic” or “pioneering” but also communicated “family” and “faith”. It took a few rounds of concept designs to get the artwork to fit with the client’s vision, but in the end, we built something that they loved and I had a lot of fun with.

Go check out their blog! –